Interplay Media | Pointsbet – NRL & AFL Finals Series 2019
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headerpointsbetaflnrl

Goal

To generate brand awareness for Pointsbet and gain new registrations during key AFL and NRL finals period.

Strategy

Targeting AFL and NRL fans across the Interplay Sports Network through high impact Bonzai units and time targeted offers for the finals drove incredible results.

Results

impressions

4,109,473

Campaign Impressions

clicks

11,992

Clicks

unique

10,792

Unique Interactions

overallctr

0.29%

Overall CTR