FxPro, a leading global forex broker, has today announced a digital partnership with Superxv.com. The partnership will see FxPro extend its naming rights of the Super Rugby tournament by partnering with Superxv.com for the 2012 season.
Jim Manczak, FxPro Chief Marketing Officer, said: “2012 is the first year of our Australian naming rights sponsorship of the Super 15 tournament. It was important for us to complement this sponsorship by partnering with the top Super Rugby news and fan site. Superxv.com is the largest Super Rugby website in Australia and we look forward to growing our brand and customer base with the Publisher.
Jim went on to say: “As well as being the top rugby site in Australia, Superxv.com was the best digital fit for us because of their innovative digital solutions – social media in particular.”
The partnership was signed by James Spinks, Business Director at Interplay Media who represents Sports Digital Media, publisher of Superxv.com. James went on to say: “We are delighted to have signed a deal with FxPro and look forward to a season of innovative digital marketing initiatives where we present FxPro products to Australia’s largest Super Rugby audience.