Foxtel try to retain football fans with new beIN Sports deal

bein sport, foxtel logo

From May 2016, Foxtel will add three new sports channels, beIN SPORTS one, two and three, to its sports package.

beIN SPORTS has previously been an additional subscription of $20 a month for customers, on top of the regular sports package Foxtel offers.

However, the network, which will now be broken into three new stations, is set to become part of the FoxSports package at no additional cost.

beIN SPORTS will feature an additional 25 football tournaments including UEFA EURO 2016, UEFA Champions League, UEFA Europa Cup and leagues including Spanish La Liga, Italian Serie A, German Bundesliga, French Ligue 1 and Brazilian Serie A.

While it is a major announcement and a huge win for football fans, it will not mask the disappointment fans feel from the pay TV giant losing the broadcasting rights for the most popular league in the world, the English Premier League, to Optus for the next three years. Foxtel has held the exclusive right to the EPL since 1997.

The EPL has major pulling power, with many sports fans signing up to Foxtel purely to watch their side battle it out in the most watched football league on the planet.

The move from Foxtel is a clear attempt to limit the damage from the loss of the Premier League, but to what extent it is unknown.

Optus are yet to release any information on how they will broadcast the Premier League, with the live telecast of sport a new venture for the company.

The most likely outcome will be a monthly subscription based model to stream the matches online, which will no doubt result in some disgruntled Premier League fans and paid up Foxtel customers.

One thing is certain though, there will be a plethora of football to watch on Foxtel from May, even without the EPL, with the Champions League and the Europa Cup the biggest wins for fans.