Mobile Over The Page (OTP) - designed for high impact.
Encouraging interactive behaviour, OTP's are exciting and memorable when targeted to a specific audience.
Full Page Interstitial 720px (w) x 1280px (h)
Static or Rich Media creative accepted.
Maximum file size: 100kB.
Streaming media: 2.4MB polite download.
Max animation: 15 seconds.
Control "Close X" must be present and clearly defined in the top right of the ad - 40px (w) x 16px (h)
If Interplay's creative team are building the components close button is supplied and not required.
Ensure images are mobile web optimised - do not use flash assets - landing pages must be mobile optimised.
Available Network Wide.
3rd Party Creative accepted.
All audio must be user initiated by a mouse click.
Audio must contain visible stop/play and pause or mute functionality.
Please ensure all mobile enabled video is supplied as MP4 VAST only.
Polite download/in-banner audio must be user initiated.
Standard creative with build requirement 5 business days, for Rich Media executions and additional functionality (Interactive Maps, Video & Social components) lead-time build requirement 10 business days.
Please submit all creative to the Interplay AdOps team via your Account Manager. If you have any special requests please submit via the form below.