Capture attention with a Digital Billboard
An eye-catching advertisement in prime position to reach audiences.
970px (w) x 250px (h)
Static or Rich Media creative accepted.
Maximum file size: 100kB.
Maximum animation: 15 seconds and loop twice.
The colour palette is to exclude fluorescent, excessively bright or multiple high contrast colours.
When supplying HTML5 files Interplay requires a backup image file (JPG, GIF or PNG) to cater for unsupported environments.
Available Network Wide.
3rd Party creative accepted. Vendors include;
File Format: MOV & MP4.
Audio must contain a visible stop/play and pause or mute functionality.
Max Video Length: 90 seconds.
All audio must be user initiated by a mouse click.
Standard creative with build requirement 5 business days, for Rich Media executions and additional functionality (Interactive Maps, Video & Social components) lead-time build requirement 10 business days.
Please submit all creative to the Interplay AdOps team via your Account Manager. If you have any special requests please submit via the form below.